Babbling Point

Market leadership, bigness with heart  Ads And Ends by Nanette Franco-Diyco Business World, December 08, 2011 http://www.bworldonline.com/weekender/content.php?id=42972 Ting Bongco, McCann Erickson’s associate business group director, hit it right on the head when he mused that practically everyone in our country knows at least a family member, relative, friend, neighbor or acquaintance who works overseas. And, truly, all of us realize the sadness that these overseas Filipino workers (OFWs) and their families feel when they do not spend Christmas together. This indeed is the very reason why Coca-Cola’s “This Christmas, Where Will Happiness Strike Next: The OFW Project” is as good as it gets as a viral activation that hits your gut for this Christmas season. Beautiful scenes of the respective workplaces abroad, three very well-chosen OFWs who have been working in faraway places for over five years, with laudable reasons for not coming home to their loved ones, with ea...

Here are the designs for the San Miguel Beer “Lifestyle Brews” T-shirts that won a White Trophy in the Philippine Graphic Design Awards last November 2011 McCann Worldgroup Philippines (Agency) Noel Bermejo (Creative Director) Bheng Densing (Art Director) Reg Romanillos (Associate Creative Director) Stevie Del Rosario / Rex Dalistan / Allan Almeda (Copywriters)

Early December 2011, Nandy Villar and Donald Lim flew to New York to attend the first McCann Worldgroup Excellence Awards. They went there because MRM Philippines won the Gold Award for the Quantum Leap Category for most improved agency in the McCann Worldgroup network. MRM Philippines was the only Southeast-Asian agency (aside from McCann Japan) to receive a Gold Award. Team MRM Philippines Nandy Villar and Donald Lim accepting the award ... and a very large cheque our little trophy

The sound of making coffee is musical. With millions of NESCAFE cups being brewed everyday, Filipinos are making music all over the Philippines. Using NESCAFE mugs, spoons, jars and sachets, NESCAFE says One Million Thank Yous to our One Million Fans for inspiring us everyday! Watch and share this music video done in collaboration with Brigada. Join the Nescafe Philippines Facebook page at : https://www.facebook.com/nescafe.ph?sk=app_203312576374903  Looking back, here are the milestones and buzz that was generated by the Nescafe Philippines Facebook Page: Nescafe Philippines as viewed/ranked by SocialBakers.com http://www.socialbakers.com/facebook-pages/99351244175-nescafe-philippines JULY 2011 Nescafé Philippines launches points system with My Choice Facebook app http://www.adobomagazine.com/global/module.php?LM=news.level1&id=1310526473114 Nescafe Philippines' Facebook app creates a more cohesive online community http://wave.waveme...

Download the Slow Moving Millie track "Please, please, please" from itunes http://bit.ly/slowmovingmillie  The advert from John Lewis which everyone's talking about this Christmas. "For gifts you can't wait to give". There is something even more wonderful than receiving the perfect gift, and that is knowing you have found the perfect gift for someone you love. This year we have brought to life the feeling of excitement and anticipation you get when you have found that perfect gift for someone and cannot wait for Christmas day to arrive. "Our advert follows one little boy who is impatiently counting down to Christmas. We see him tapping his fingers, gazing out of the window, even trying to cast a spell on a clock to make time go faster, but to no avail. The track 'Please, Please, Please let me get what I want', was originally recorded by the Smiths, and has been rerecorded by emerging artist Slow Moving Millie."

  Click here and go to http://www.jollitown.com.ph/ now!

Donald Lim, Managing Director of MRM Worldwide on convincing clients to go digital  ... [we need to] make digital simple for the brand managers, for the marketing directors. Digital marketing should not be digital… when it is presented to the top management. When they report to theirs bosses, it has to boil down to business results.  You have to remember that digital marketing is just one of the rules of marketing, and in the end it will always be about business results. How will digital marketing drive business growth, increase sales and awareness? In the end it’s about marketing metrics, not about page views, or the number of unique visitors... What’s important is, after doing all these, are we making a significant impact on the brand and I think any brand manager or any agency that can do that will be very successful. SOURCE: http://www.adobomagazine.com/global/module.php?LM=news.level1&id=1320199504...

When you hear that I have died, think of this by Gabrielle Bouliane Think of cool night breezes while you walk to meet your friends for a beer on a Thursday. Think of waking up in flannel sheets on a snowy morning and kissing someone you love. Think of hung-over diner breakfasts and the best cup of coffee in the world. Think of the sound of tires on seamed highways while you travel, think of French kissing and leather jackets and push-up bras and bourbon, think of the joy of hard work with friends. Then think of me. Not sad, not the melancholy solitude of empty skies, but the full days and crowded bars and signed contracts, a smile too big for my face, remember I said I stay busy enough to fit three lives into one. When you hear that I have died, know that I want laughter, and dancing, real dancing, to music that makes you move without thinking, you’re wearing boots and jeans and a great t-shirt and wondering if the girl at the edge thinks you’re cute. And...

Credits Agency: BBDO Guerrero, Makati City, The Philippines  Chief Creative Officer: David Guerrero  Executive Creative Director: Brandie Tan  Creative team: Joe Dy, Meggy De Guzman, Rizza Garcia  Agency producer: Jing Abellera Account supervisor: Katy Parr (Bbdo Hong Kong).  Director: Tim Bullock via Prodigy Films, Sydney  Producer: Serena Paull  Director of photography: Geoffrey Hall Editor Adam Wills  Sound designed at Song Zu by Simon Kane.  Music was produced at Sound Planet by Damian De Boos-Smith.

I am a man, and men are animals who tell stories. This is a gift from God, who spoke our species into being, but left the end of our story untold. That mystery is troubling to us. How could it be otherwise? Without the final part, we think, how are we to make sense of all that went before; which is to say, our lives?  So we make stories of our own, in fevered and envious imitation of our Maker, hoping that we’ll tell, by chance, what God left untold. And finishing our tale, come to understand why we were born.  Clive Barker “Sacrament”

Story by Budjette and Wella Script by Budjette Pictures by http://www.cherryblocks.com/ Word Balloons by Argem, Rina, Neil, Maki Wedding Creative Director: Maki Maquiling Make-up by Jen Delica Special Thanks Maricel, Alex, and Amy for letting us shoot in Harrison Communications Rhea and JC for letting us shoot in Fully Booked Angelo and Tina for letting us shoot in Saguijo

Joshua Tree Under the Milky Way from Henry Jun Wah Lee on Vimeo . "If you can't take a little bloody nose, maybe you had better go back home and crawl under your bed. It's not safe out here. It's wondrous, with treasures to satiate desires both subtle and gross. But it's not for the timid." Q (John de Lancie) Star Trek: The Next Generation episode "Q Who?" written by Maurice Hurley from an email I got from Mark, a long time ago, from galaxy far, far, away (yeah, yeah, I know I'm mixing up shows, ok?)

EAT from Rick Mereki on Vimeo . LEARN from Rick Mereki on Vimeo . MOVE from Rick Mereki on Vimeo . 3 guys, 44 days, 11 countries, 18 flights, 38 thousand miles, an exploding volcano, 2 cameras and almost a terabyte of footage... all to turn 3 ambitious linear concepts based on movement, learning and food ....into 3 beautiful and hopefully compelling short films..... = a trip of a lifetime. move, eat, learn Rick Mereki : Director, producer, additional camera and editing Tim White : DOP, producer, primary editing, sound Andrew Lees : Actor, mover, groover These films were commissioned by STA Australia: youtube.com/​watch?v=-BrDlrytgm8 All Music composed and performed by Kelsey James (kelseyanne.james@gmail.com) Music Recorded and mixed by Jake Phillips Colour Grade : Edel Rafferty and Roslyn Di Sisto Online Edit : Peter Mirecki Assistance in titles and production design : Lee Gingold, Jason Milden, Rohan Newman

Of course, this spoof would be funnier if you remember the original movie :-)

"Everyone in the world has a unique experience, everyone has one set of eyes in the entire history of life on earth and the universe and that's where the originality comes from, by telling the truth of what they see, and a lack of originality comes from not telling the truth and trying to be like someone else." -- Grant Morrison

PRESS RELEASE: Coca-Cola Philippines and the World Wide Fund for Nature (WWF-Philippines) unveiled last 23 June the very first plant billboard in the country - an iconic structure to represent the long-standing partnership between the two organizations to make a positive difference for the environment. The billboard now crowns the Adriano Building, between Buendia and Kalayaan Avenues in Makati City. The 60 x 60 ft. plant billboard, located along Northbound EDSA-Forbes, utilizes a thriving species of Fukien tea plant, which absorbs air pollutants. According to botanist Anthony Gao, each plant can absorb up to 13 pounds of carbon dioxide in a year, on the average. “This billboard helps alleviate air pollution within its proximate areas as it can absorb a total of 46,800 pounds of carbon dioxide from the atmosphere, on estimate.” Gao says. (Let me just proudly share that this billboard was conceptualized by Coca-Cola's agency McCann Worldgroup Philippines.) OTHERS SITES THAT H...

WELLA: 6 years ago, it was difficult to think we would end up here since we absolutely hated working with each other. Since we got together, I’ve learned a lot. You’ve introduced me to new things, you inspired me to rediscover drawing and learn painting, you made me start reading, you made me want to stay awake throughout a movie and made me eat more. But more importantly, you gave me a different perspective on life and love. I’d like you to know that because of you, I have learned to love unconditionally. I LOVE YOU FOREVER. Today, these words that we always say to each other will be even more meaningful because this day marks the start of our forever. I promise to laugh with you when times are good and to just be there and hold your hand when they are bad. I promise to take care of you even when we’re old and grey. And most of all, I promise to continue being your friend and to love you even more for the rest of our lives. BUDJETTE:  Wella, my love, my life, my story Writ...

Last October, while I was in the UK, aside from getting to meet Alan Moore , I also got to meet Mike Carey, writer of THE UNWRITTEN , and Vertigo editor Pornsak Pichetshote. They were attending the British International Comics Show and they were in the audience of Yuko Shimizu 's talk, the cover artist of THE UNWRITTEN. After the talk, I tried to find the best opportunity to introduce myself to them. But a lot of other people were talking to them and I didn't want to be rude and just butt in their conversation. I finally saw my chance when they broke away from the crowd and went into the men's room. (No! I did not follow them in there!) I waited for them to come out and quickly blocked their way and blurted out: Hi!I'mBudjetteTanfromthePhilippines!AndIjustwantedtogiveYOUacopyofmycomicbookTRESE!ThankYOU! I gave them copies of TRESE and said thanks again. As soon as I walked away, other people came up to them greet them and talk to them. I looked back and saw tha...

Last Monday, despite having a bad cold and cough that made me sound like a muppet, I got on Skype and chatted with John Amor and Migs Santos of TRES KOMIKEROS about how Trese started, how Trese was inspired by my favorite TV shows and how it was actually based on a rejected story I pitched to Marvel, and about how I got rejected by DC Comics and Atlas Komiks, and about how I really, really hate horror movies. So, if you'd like to hear me babble for an hour and overshare details of my life, download the episode at: http://treskomikeros.wordpress.com/2011/06/01/tk-73-budjette-tan/ Here's the blurb from their blog: In this episode of Tres Komikeros, John and Migs are joined by National Book Award Winner, Budjette Tan. Join us as he talks about the inspiration and research behind his hit noir-horror graphic novel, Trese. In this hour-long interview, we shed light on strange and amusing factoids such as Budjette’s writing process, his “technique” for writing action sequences,...

TALKING FUNNY (HBO) Comedy's biggest names — Jerry Seinfeld, Chris Rock, Ricky Gervais, and Louis CK — sit down for a revealing (and hilarious) chat on this HBO special. The four stand-up legends get serious about comedy, discussing how they first got into the business, the merits of on-stage profanity, and the science behind getting a laugh. 1 http://youtu.be/_V4q-zb2iI4 2 http://youtu.be/W_L5mYlxlXE 3 http://youtu.be/Xc6WbrOoe8I 4 http://youtu.be/LfwZSFsnm9c I first read about this show HBO show TALKING FUNNY from this article: Seven Things Designers Can Learn from Stand Up Comics by Michael Bierut. You can go directly and read the article by clicking the link above or you can watch the show first and then come back to read the article. As Bierut said in his article, he didn't really intend to find any designer-related-lessons from watching the show, but he ended up finding these seven: 1. It's all about the basics. 2. Once you've mastered...

NOOK Color "Read Forever™" Anthem http://youtu.be/xVFqiiRrpdw READ FOREVER Til all the books I read are read and all the pens are put down and everything there is to learn is learned Til tears are no longer shed and the ziggers have all zigged and the irony is all ironed out Til the heroes retire and the monsters return to their dens and all the plots are wrapped up Til there are no more twists and turns No more guns in drawers No more shaggy dogs Til rhymes stop rhyming and pots stop boiling and everyone is happy and there’s nothing more say Til that day By hook or by crook By book or by nook I will read CREDITS FROM : http://adsoftheworld.com/media/tv/barnes_noble_read_forever_anthem Advertising Agency: Mullen, Boston, USA Chief Creative Officer: Mark Wenneker Group Creative Director / Copywriter: Dave Weist Group Creative Director / Art Director: Tim Vaccarino Copywriter: Tim Hanrahan Executive Director of Integrated Production: Liza Near Executive Pro...

Donald Lim, managing director of MRM Worldwide shared the latest e-commerce data comparing market developments from 2009 to 2010 at the DigitalFilipino E-Commerce Summit 2010. Despite growth being flat in this period, Donald shows optimism for 2011 while encouraging market players to address the issue of trust. ORIGINALLY POSTED IN THE BLOG OF JANETTE TORAL http://e-commercephilippines.com/state-of-internet-and-mobile-commerce-market-growth-in-the-philippines-2010.html Picture from Norelyn T. Babiera's Facebook Page .

Let us be grateful  to people who make us happy;  they are the charming gardeners  who make our souls blossom. --Marcel Proust

MRM Elite Team (From L to R): Amiel Uy, Tonico Maningat, Jim Guzman, Mabie Encarnacion, Rachel Chua, Debbie Bereber, Nicole Sy, Pat Cortes, Mae Uy and Mattel Soliven MRM Philippines, the digital relationship marketing discipline of McCann Worldgroup, now holds the most number of individually certified Google AdWords professionals in the country. This was after 10 out of the 15 team members passed the Fundamentals and advanced-level exams covering search, display, reporting, and analysis. As individually qualified AdWords Professionals, members of the MRM accounts and production team are now equipped with specialized knowledge in Google Advertising. AdWords ads are placed in Google partner sites and display networks, widening the scope of MRM clients’ ad placement in relevant sites online. Managing Director Donald Lim says, “The Google Adwords Certification solidifies MRM Manila’s authority in the digital marketing arena by ensuring that we are capable and knowledgable in ...

Before me and Brandie started collecting Star Wars action figures, my parents bought us Fisher-Price Adventure sets. These action figures and vehicles didn’t come with any backstory, they didn’t have any animated series, they didn’t even have names.  So, we were free to create stories about that. We were free to think up of brand new adventures using them as the cast and our bed, blankets, pillows as the surface of a new planet. Of course, when the Star Wars figures started to come out, all those Fisher Price toys got put aside. They were sometimes brought out to play when we needed an extra space ship for Han Solo or Luke Skywalker. When the G.I.JOE action figures were released, the Fisher Price toys became the Joes’ back-up unit and were used to transport the assault unit to Cobra’s base. Aside from the Alpha Probe spacemen sets, we also had the safari sets. The safari set had a little boy in blue which my Uncle Jimbo named Johnny Quest, which I thought was the coolest na...