Skip to main content

Posts

Showing posts from September 23, 2007
HH Client: URC / Product: Presto Agency: Harrison Communications ECD: Alex Arellano DECD: Budjette Tan ACD: Mervin Ignacio Art Directors: Mark Mendoza, Louie Aquino Copywriters: Bonsai Fojas, Louie Aquino Accounts: Monday Gonzalez, Sinta Rosales-Baguio, Ethel Dino Broadcast: Jho Moya, Bambi Gonzales
DAMN THE COLLECTIVE UNCONSCIOUS Just when you thought you’ve come up with something original, you come across someone else’s work that just proves you wrong. I know there’s no way I can claim that TRESE is an original idea, but it is an attempt to tell certain stories from a different point of view. Like I’ve said before, Trese was supposed to be a man, but we decided not to go down that road because of characters like John Constantine and Karl “The Nightstalker” Kolchak. So, we made Trese a woman and one of the first reactions we got was, “Hey! She’s like Kate Beckinsale in `Underworld`!” DOH! Well… no… not really. Then, another reader pointed out to me an anime that had a female lead and her assistant /bodyguard was this tall man who wears a mask. (Thankfully, he didn’t have a twin.) The other week, I was in Fully Booked when I saw this novel and the cover art attracted my attention because she looked like you-know-who. Then I read the blurb in the back: “Something is