Babbling Point

Market leadership, bigness with heart  Ads And Ends by Nanette Franco-Diyco Business World, December 08, 2011 http://www.bworldonline.com/weekender/content.php?id=42972 Ting Bongco, McCann Erickson’s associate business group director, hit it right on the head when he mused that practically everyone in our country knows at least a family member, relative, friend, neighbor or acquaintance who works overseas. And, truly, all of us realize the sadness that these overseas Filipino workers (OFWs) and their families feel when they do not spend Christmas together. This indeed is the very reason why Coca-Cola’s “This Christmas, Where Will Happiness Strike Next: The OFW Project” is as good as it gets as a viral activation that hits your gut for this Christmas season. Beautiful scenes of the respective workplaces abroad, three very well-chosen OFWs who have been working in faraway places for over five years, with laudable reasons for not coming home to their loved ones, with ea...

Here are the designs for the San Miguel Beer “Lifestyle Brews” T-shirts that won a White Trophy in the Philippine Graphic Design Awards last November 2011 McCann Worldgroup Philippines (Agency) Noel Bermejo (Creative Director) Bheng Densing (Art Director) Reg Romanillos (Associate Creative Director) Stevie Del Rosario / Rex Dalistan / Allan Almeda (Copywriters)

Early December 2011, Nandy Villar and Donald Lim flew to New York to attend the first McCann Worldgroup Excellence Awards. They went there because MRM Philippines won the Gold Award for the Quantum Leap Category for most improved agency in the McCann Worldgroup network. MRM Philippines was the only Southeast-Asian agency (aside from McCann Japan) to receive a Gold Award. Team MRM Philippines Nandy Villar and Donald Lim accepting the award ... and a very large cheque our little trophy

The sound of making coffee is musical. With millions of NESCAFE cups being brewed everyday, Filipinos are making music all over the Philippines. Using NESCAFE mugs, spoons, jars and sachets, NESCAFE says One Million Thank Yous to our One Million Fans for inspiring us everyday! Watch and share this music video done in collaboration with Brigada. Join the Nescafe Philippines Facebook page at : https://www.facebook.com/nescafe.ph?sk=app_203312576374903  Looking back, here are the milestones and buzz that was generated by the Nescafe Philippines Facebook Page: Nescafe Philippines as viewed/ranked by SocialBakers.com http://www.socialbakers.com/facebook-pages/99351244175-nescafe-philippines JULY 2011 Nescafé Philippines launches points system with My Choice Facebook app http://www.adobomagazine.com/global/module.php?LM=news.level1&id=1310526473114 Nescafe Philippines' Facebook app creates a more cohesive online community http://wave.waveme...