Skip to main content


eto na ang pagkakataon
di kailangan hintayin ang bagong taon

ngayon
at ngayon din
sa takdang araw na ito
simulan na ang mga pagbabago

nasa iyo ang lakas
simulan ang pag-aklas

humakbang palayo
mula sa mga bisyong
napakasarap pagkaabalahan

ang pagtambayan
na walang hanggang

ang mga tsimisang
walang nahahantungan

humakbang palayo mula
sa iyong matinding pagkagalit
sa iyong walang pagmamalasakit

simulan na ang pag-aklas
simulan na ang personal na rebulosyon
nasa iyo ang lakas
nasa iyo ang solusyon

ngayon
at ngayon din
humakbang palayo
sa mga bagay-bagay
na wala namang saysay

nasa iyo ang lakas
upang mapalapit
sa matamis na tagumpay
sa minimithing mas magandang buhay.


Above are the words that were supposed to be in a TV commercial, but my boss didn’t go for it. I remembered them after seeing all the things that happened today, after remembering all the things that happened 20 years ago.

Popular posts from this blog

Will you Play it Safe in 2025?

One of my favorite songs which I learned about early this year. Our boss at the agency played this at one of our town hall meetings. It's reminder to all creators that we will always be told to "stick to safe ideas" (which is fine, if you just want to get the work done and go home) but there will always be this other voice at the back of your head that will ask, "Maybe there's another way to do this? Maybe there's a better way to tell this story? Maybe you can tell if from a different point of view and make this old story feel like new? Maybe you can spend a few more minutes working on it? How about it? Let's give it a try? Another hour trying to re-write? Let's give it a go!" What I love about this song is how the lyrics take on the conservative point-of-view and how the visuals show us the exact opposite. One of my favorite bits of this song is this part, where the lyrics starts to give you a "list of commands", like it's a list o...
Post a Comment
Read more

the sons and daughters of Kanlaon

Last Friday, we attended the 40th Anniversary of KBS, the Kanlaon Broadcasting System, where my mom and dad once worked. I was still a baby when my dad worked there. I barely remember the people there. One of the first people to greet me was Lando, my dad's old driver. Him, I remember. As the story goes, when I was a baby, I could not pronounce his name and just started calling him "Agoong". Hence, he got that nickname and that's what everyone called him. I remember how we used to play chess while waiting for dad to finish work and how I always forced him to make me win. (Makes me wish I forced him to teach me how to play chess better and learn how to not win things so easily.) As expected, as my mom re-introduced me to her old office mates, they all looked surprised and delighted to see me. They would then immediately extend their hand, palm down, and show me how small I was when I first met them. Some would pretend to carry me and tell them they were the ones who ca...
1 comment
Read more

Two Young Creatives of Equal Talent

Two Young Creatives of Equal Talent by David Lubars Executive Creative Director of BBDO North American Originally published in Communication Arts July Illustration Annual 2001 You and your buddy are just starting out. You’re a couple of juniors from ad school, or wherever. You both have killer books; maybe you’ve scored in the One Show college competition. You’re excited and juiced. You have tons of potential. Flash forward fifteen years. One of you has become the creative director of a brilliant agency. The other is brain dead in Punxsutawney. A fascinating scenario, and one I’ve tried to make sense of in the twenty years I’ve been at this. If you’re a kid, this is written to try to help you avoid the mistakes some of your talented but misguided predecessors have made. Here, then, are nine attempts at understanding why some people fall off the face of the earth: First, it seems that these people somehow get i...
1 comment
Read more