Skip to main content



Attention: Philippine Comics Creators and Publishers

Psicom Publishing, Mango Comics, Culture Crash Comics, and Pupung Company, recently met and discussed the state of the local comic book industry. It was determined that for the local comic industry to survive, much less progress, it would be to everybody’s advantage to cooperate in pursuing a common goal.

With this in mind, they formed a loose coalition and are inviting fellow creators and publishers to participate.

Below is the concept paper and mission statement of the group. Please read the document in its entirely. All those interested can send e-mail to swampting@edsamail.com.ph to receive instructions on where the online discussions will be held. Discussions will focus on the following topics:

1. To increase comic book awareness;
2. To establish a comic book section in major bookstores, i.e. National Bookstore;
3. To negotiate with other retailers to increase local comic book visibility;
4. To attempt to organize a centralized distribution system

This will be a moderated discussion group.

Thank you. Let’s support this endeavor.

Reginald Ting
------------------------

Concept Paper for Association of Philippine Comics Creators and Publishers

Background/Rationale

The Philippine comics industry is almost dead. Now only very low quality, murky newsprint comics are in circulation nationwide, and dwindling at that. Only a handful of original titles of better quality are in the market today – with an average of 10,000 copies of these sold in a year’s time.

Filipino comic book artists are well known in the USA, where the comics industry has had a so-called second coming. There is a wealth of talent locally that can be tapped to urge a similar second coming of comics here.

There is a need to reawaken awareness of comic books as powerful means of communication, whether for information dissemination, education, cultural expression (art) or pure entertainment. With awareness comes interest and eventually, patronage. Thus, should the local comics industry strive for its revival, an awareness campaign is a must.

Strategy

A united front must be formed. It should be comprised of entities with a stake in comics: writers, artists, creators, publishers. An organization/association that will work for the promotion of local comics is needed.

As an initial activity, a communications program shall be designed and implemented.

Vision

A vibrant Philippine comics industry wherein titles abound that are patronized by Filipinos of all walks of life, such title being of good quality and contributing to the socio-cultural well-being of the country.
Mission

• To help uplift the quality of locally produced comics
• To help develop the market for locally produced comics

Membership requirements
• Publishers of locally produced comics
• Creators of locally published comics whose covers are at least offset printed




Popular posts from this blog

Couple of weeks ago, Ms. Diyco featured another campaign made by the creatives here at Harrison Communications. Here's her review about the Neozep "Neozerye" TV campaign: Romancing the mighty colds cure ADS AND ENDS, Nanette A Franco-Diyco BUSINESS WORLD Vol. XX, No. 139, Friday-Saturday, February 9-10, 2007 http://www.bworldonline.com/Weekender020907/main.php?id=marketing_diyco The four television commercials that serialize the life of pretty housemaid Luwalhati, culminating in a storybook wedding to her once-upon-a-time señorito from the imposing mansion belong to an ad campaign awards class all its own. There have been other spoofs of soap operas selling other brand categories in the past. But for several reasons put together, the Neozep series of commercials that began with honest-to-goodness ad teasers that looked and sounded like teasers for true-blue soap operas proved ultra entertaining and more importantly, "reinforced Neozep’s leadership and further s...

I AM A FILIPINO

I am a Filipino – inheritor of a glorious past, hostage to the uncertain future. As such, I must prove equal to a two-fold task – the task of meeting my responsibility to the past, and the task of performing my obligation to the future. I am sprung from a hardy race – child many generations removed of ancient Malayan pioneers. Across the centuries, the memory comes rushing back to me: of brown-skinned men putting out to sea in ships that were as frail as their hearts were stout. Over the sea I see them come, borne upon the billowing wave and the whistling wind, carried upon the mighty swell of hope – hope in the free abundance of the new land that was to be their home and their children’s forever. This is the land they sought and found. Every inch of shore that their eyes first set upon, every hill and mountain that beckoned to them with a green and purple invitation, every mile of rolling plain that their view encompassed, every river and lake that promised a plentiful living ...

The Mini Manifesto

LET'S BURN THE MAPS. Let's get lost. Let's turn right when we should turn left. Let's read fewer car ads and more travel ads. Let's not be back in ten minutes. Let's hold out until the next rest stop. Let's eat when hungry. Let's drink when thirsty. Let's break routines, but not make a routine of it. LET'S MOTOR.™ This is the copy for the MINI “Let’s Motor” campaign. The creatives who created this campaign said they weren’t just writing copy on how great it would be to own a Mini, they were writing a manifesto, a way of life for people who drive a Mini. I just love how the copy has rhythm, how it just flows and rolls off the tongue, how it just wants you to go out and drive and just keep driving. Makes me also wish I could write copy like that. More wonderful copy ads can be found at: http://www.libraryofmotoring.info/miniprintads.html